Xtreme Energy Drink Powers NPL Season 3 with 7 Team Gates at TU Ground

25th September 2026, Kathmandu

Xtreme Energy Drink builds 7 massive team gates at TU Cricket Ground for NPL Season 3. Learn about venue activations, team deals, and match dates.

Xtreme Energy Drink Builds 7 Massive Team Gates at TU Ground to Power Up NPL Season 3

Xtreme Energy Drink has launched an unprecedented venue activation outside the Tribhuvan University (TU) International Cricket Ground in Kirtipur ahead of Nepal Premier League (NPL) Season 3. To connect cricket enthusiasts directly with the spirit of their favorite franchises, the brand has constructed seven custom-designed gates representing individual team identities outside the main stadium gates.

This stadium installation marks a historic first for sports marketing in Nepal, creating a vibrant, festival-like atmosphere for fans well before the tournament’s first ball is bowled.

“The goal of constructing these dedicated entry gates is to bridge the passion of the fans with the identity of their team right at the entrance of Nepal’s iconic cricket venue.”

Unprecedented Venue Activation at Kirtipur

The custom arches combine the signature colors, logos, and branding of seven NPL franchises with Xtreme Energy Drink’s high-energy visual design. According to company representatives, Xtreme is the first corporate brand in NPL history to launch a stadium-based experiential activation on this scale prior to the official tournament kickoff.

+-------------------------------------------------------------------------+
|                  TU CRICKET GROUND ENTRANCE ACTIVATION                  |
+-------------------------------------------------------------------------+
| [Gate 1]  |  [Gate 2]  |  [Gate 3]  |  [Gate 4]  |  [Gate 5]  | [Gate 6/7]|
| Kathmandu | Biratnagar |  Chitwan  |  Janakpur  |  Karnali  | Pokhara & |
|  Gurkhas  |   Kings    |  Rhinos   |   Bolts    |   Yaks    | Lumbini   |
+-------------------------------------------------------------------------+

By placing fan engagement at the physical entry point of the match venue, the activation enhances the matchday experience for thousands of spectators arriving at Kirtipur.

Xtreme Energy Drink Sponsored NPL Teams

Out of the eight competing franchises in NPL Season 3, Xtreme Energy Drink has secured official sponsorship agreements with seven teams.

360-Degree Marketing Campaign Across Nepal

Beyond physical stadium structures at Kirtipur, Xtreme Energy Drink is executing an extensive multi-channel promotional campaign to spread NPL excitement nationwide:

Advertisement

Citywide Pole Banners: Deployed across high-traffic thoroughfares and major urban intersections in Kathmandu and regional team hubs.

Strategic Hoarding Boards: High-impact digital and static billboards installed along primary arterial roads.

Stadium Gate Branding: Interactive entry points and photo-ops at the main TU Ground perimeter.

Television & Digital Campaigns: Commercials broadcasting across national television networks and social media platforms.

NPL Season 3 Tournament Schedule

Organized under the auspices of the Cricket Association of Nepal (CAN), NPL Season 3 will take place entirely at the TU International Cricket Ground in Kirtipur:

Start Date: Kartik 9

End Date: Mangsir 5

Venue: TU International Cricket Ground, Kirtipur, Kathmandu

With seven teams backed by Xtreme Energy Drink and thousands of fans expected daily, NPL Season 3 promises to deliver cricket entertainment both on and off the pitch.

For more: Xtreme Energy Powers NPL Season 3