Prabhu Mahalaxmi Life: Agent Leaders’ “Edutainment” Program Successfully Concluded
2nd November 2025, Kathmandu
Prabhu Mahalaxmi Life Insurance Limited (PMLIL) has successfully concluded its innovative three-day “Edutainment Program” for its top-performing agent leaders, held in the vibrant setting of Sauraha, Chitwan, from October 30 to November 1.
Agent Leaders’ Edutainment Program
This carefully curated event was designed to move beyond traditional training by seamlessly blending skill enhancement sessions with high-quality entertainment and recreation, a strategy key to boosting morale and driving sustained professional excellence within the company’s crucial field force. Over 200 agent leaders from across the country participated, demonstrating the company’s significant investment in its human capital.
Strategic Objectives: Capacity Building and Recognition
The program’s inauguration was marked by the traditional ceremonial lamp lighting (Panas), led by CEO Santosh Prasai. In his inaugural address, CEO Prasai articulated the strategic importance of such gatherings, emphasizing that regular, high-quality training is a non-negotiable factor in enhancing the capabilities of agent leaders.
Professional Development: The CEO highlighted that these programs contribute significantly to building national and international recognition for the agents, preparing them for higher achievements like the globally recognized MDRT (Million Dollar Round Table) qualification, which is a major focus for all competitive Nepali life insurers. By investing in capacity building, PMLIL ensures its agents remain competitive and professional advisors in the market.
Motivation and Morale: Acknowledging the demanding nature of insurance sales, CEO Prasai stressed that the inclusion of entertainment evenings featuring renowned national artists provided much-needed refreshment and inspiration to the agent leaders. Maintaining high morale is directly correlated with productivity and agent retention, especially in a sector characterized by high attrition rates.
Key Learning and Entertainment Highlights
The success of the “Edutainment” model lay in the quality of both the training and the recreational offerings, ensuring the three days were both impactful and enjoyable.
Mastering “The Art of Selling”: The educational core of the event featured a special training session conducted by the internationally recognized trainer, Ariniko Singh. Singh’s session, focused on “The Art of Selling,” equipped agent leaders with advanced sales techniques, motivational insights, and practical tools to improve their client engagement and close ratios. Such specialized training is critical for agents who manage large teams and high-value policy sales.
High-Profile Entertainment: The entertainment component was a major attraction, adding grandeur and a celebratory atmosphere to the event. This included a live musical performance by popular Nepali singer Pramod Kharel and the traditional band “Parampara,” ensuring a memorable and energetic conclusion to the day’s training. The presence of such national figures not only rewards the agents but also elevates the prestige of the event itself.
Positive Feedback Loop: The participating agents expressed immense gratitude for the program, noting that these initiatives are vital for professional development and career growth. The combination of skill-building, inspiration, and recognition reinforces the relationship between management and the field force, creating a highly dedicated and motivated team.
PMLIL’s Commitment to Field Force Nurturing
The “Edutainment Program” is a clear testament to Prabhu Mahalaxmi Life Insurance’s continuous commitment to nurturing talent, recognizing achievements, and fostering continuous learning among its extensive agent network. By consistently organizing motivational, recreational, recognition, and entertainment programs, the company is strategically working to:
Boost Morale: Creating a rewarding and enjoyable work environment.
Enhance Skills: Ensuring agents have the most current knowledge and sales strategies.
Improve Overall Performance: Directly linking professional growth initiatives to higher business targets and market share.
This successful conclusion reinforces the company’s position as a leading insurer that highly values and prioritizes the contributions of its agent leaders, who are the backbone of the entire life insurance ecosystem. The participants left the event motivated, inspired, and better prepared to excel in their roles, carrying forward the lessons of dedication and persistence in their professional journeys.
For More: Agent Leaders’ Edutainment Program
