The Citizens Bank’s “Leadership for Transformation” Seminar in Lumbini
5th September 2025, Kathmandu
Citizens Bank International Limited is making headlines with its recent “Leadership for Transformation” seminar held in the heart of Lumbini Province.
Citizens Bank Nepal Lumbini
This strategic event, titled “Leadership for Transformation in Lumbini: A Seminar on Driving Performance and Regional Excellence,” underscores the bank’s commitment to not only national growth but also localized empowerment.
The seminar brought together key leaders from the central and provincial levels, creating a unified front to review past achievements and chart a course for future success.
The event, which was graced by the presence of the Bank’s CEO Ganesh Raj Pokharel, along with the Deputy CEO and other senior executives, was a pivotal moment for the institution.
The discussions were centered around evaluating the bank’s performance in the previous fiscal year and setting clear priorities for the current one. A major emphasis was placed on strengthening the collaboration between the central leadership and the provincial teams, a move designed to enhance operational efficiency and responsiveness to regional needs.
This seminar in Lumbini is part of a broader, nationwide initiative by Citizens Bank. The bank has been consistently conducting similar programs across various provinces, each one tailored to the specific dynamics of the region.
This continuous engagement highlights the bank’s proactive approach to leadership development and performance management, ensuring that its strategic vision is implemented uniformly yet with local sensitivity.
A Year of Double-Digit Growth and Noteworthy Achievements
The timing of this seminar couldn’t have been more perfect. Citizens Bank International is riding a wave of unprecedented success.
By the end of the fiscal year 2081/82, the bank had achieved a remarkable double-digit growth across several key indicators. This growth wasn’t just in the number of customers; it was evident in their loan portfolio, deposits, and net interest income.
Beyond the numbers, the bank has made significant strides in operational efficiency. They successfully reduced their fund costs and lowered the base rate, making banking more accessible and affordable for their customers. The focus on improving credit risk management has also paid off, reinforcing the bank’s reputation for stability and prudent financial management.
The bank’s efforts have not gone unnoticed. It was recently honored with the prestigious title of “Bank of the Year 2024,” a testament to its innovation and robust performance in a competitive market.
Innovative Products and Services for a Digital Future
Citizens Bank is not just about financial figures; it’s about pioneering new services that meet the evolving needs of its diverse customer base.
In a groundbreaking move, the bank, in collaboration with Fonepay, launched Nepal’s first-ever virtual “Citizens Fonepay Credit Card.” This product is a game-changer, offering customers a seamless and secure way to conduct transactions in the digital age.
The bank’s innovative spirit extends to specialized customer segments as well. Recognizing the rise of the gig economy, they introduced a “Freelancer Savings Account” specifically designed to cater to the unique financial requirements of independent professionals. This initiative showcases the bank’s ability to be agile and responsive to emerging economic trends.
Moreover, Citizens Bank has significantly enhanced its digital footprint. The bank’s mobile banking app has become a one-stop solution for a myriad of services, including share applications, loan installment payments, mobile recharge, and even cross-bank teller facilities. This digital transformation has made banking more convenient, faster, and more efficient for its users.
Expanding Reach and Customer Trust
The success of Citizens Bank is built on a foundation of trust and a vast network that reaches across the country. Currently, the bank provides modern banking services to over 1.9 million customers through an extensive network of physical and digital touchpoints.
This network includes 200 branches, 169 ATMs, 3 extended counters, and 74 branchless banking units, strategically located in 61 districts of Nepal.
The “Leadership for Transformation” seminar in Lumbini is a microcosm of the bank’s larger vision: to foster leadership at every level and drive performance that benefits not just the institution, but also the communities it serves.
As Citizens Bank continues to expand its reach and innovate its offerings, its role in shaping Nepal’s financial landscape becomes increasingly prominent. The bank’s focus on regional excellence, as demonstrated in Lumbini, ensures that it remains a key player in Nepal’s journey towards economic prosperity.
For more: Citizens Bank Nepal Lumbini
