7th December 2023, Kathmandu
Coca-Cola Beverages Nepal Launches “Coke Buddy” App to Revolutionize Distribution Network.
With the intent to enhance its distribution efficiency and strengthen its presence across Nepal, Coca-Cola Beverages in Nepal launched the “Coke Buddy” app aimed to create a seamless experience of quickly ordering Coca-Cola’s full portfolio of beverages by retailers through distributors- Any time, Anywhere.
This innovative mobile application is set to transform the way Coca-Cola products are distributed, digitally connecting 256 distributors and 156,000 outlets throughout the country.
The Coke Buddy app is designed to streamline communications and logistics within Coca-Cola Beverages Nepal and its vast distribution network, fostering real-time connectivity between distributors and outlets.
This accelerated digital solution aims to optimize supply chain management, improve inventory visibility, and ultimately ensure a seamless experience for both distributors and retailers.
Mr. Deepak Nath Senthil, Managing Director of Bottlers Nepal Limited shared, “Our new Coke Buddy App allows distributors and retailers/outlets to connect and place orders with minimal effort.
The ability to create and receive orders quickly 24/7, 365 days a year, is a game-changer for this industry that still largely relies on traditional sales, communication, and ordering methods.
With the launch of the app, we hope to empower the distributors and retailers in our value chain and drive the growth of each enterprise by helping them serve their customers better.”
To place an order for Coca-Cola’s beverages, an outlet can simply download the app from the Play Store or App Store and log in using their registered phone number which they provided during registration as a Coke outlet. Then, they can select the product they want to order, and it will instantly be reflected in the distributor system and will be processed immediately.
To enhance our outlet’s digital experience and improve efficiencies, we will be receiving payment from outlets through QR codes only.
Mr. Yunus Riadi, Commercial Director of Coca-Cola Beverages Nepal commented, “We are very excited to launch our customer convenient efficient ordering app- Coke Buddy tailored exclusively for our valued customers. The app allows your favorite Coca-Cola beverages to be ordered, anytime and anywhere 24X7.
Besides the quick ordering system, the app also offers product recommendations based on their purchase behavior and customer support from cooler queries to other promotional offers. We hope our retailers will enjoy the new digitized way of ordering.”
Mr. Biwash Karmacharya, the owner of Dhaulagiri Martin Vanashthali, Kathmandu, shared his experience from using the Coke Buddy App, “I have been selling Coca-Cola’s beverages for a long time now. With the launch of the new app, I have experienced a great ease of placing orders. It saves me a lot of time- allowing me to give more attention to my customers and other chores at the store. Also, with the app, I am always updated about the latest schemes and can instantly place an order- Any time, Anywhere”
Key Features of the Coke Buddy App include ordering anytime, anywhere;- minute ordering, real-time order management, inventory tracking, and promotions and marketing support. As one of Nepal’s leading FMCGs, Bottlers Nepal Limited, and Bottlers Nepal Terai Limited are proud to introduce this innovation to help with ease of doing business for all our partners across our value chain.
24/7 Ordering(Order Anytime, Anywhere): Outlets can place orders at any time, providing unprecedented flexibility and convenience.
One-Minute Ordering: The streamlined ordering process allows outlets to place orders within a minute, maximizing efficiency and minimizing downtime.
Real-time Order Management: Distributors can track orders in real-time, ensuring swift and accurate deliveries.
Inventory Tracking: The app offers a comprehensive view of inventory levels, preventing stockouts and enhancing overall supply chain management.
Promotions and Marketing Support: Distributors and outlets receive real-time updates on promotions, marketing materials, and essential information directly through the app.