Himalayan Travel Mart 2025 Kathmandu: Global Tourism Event Nepal
31st May 2025, Kathmandu
The fifth edition of the Himalayan Travel Mart (HTM) is all set to begin this Tuesday, June 3, 2025, at Hotel Soaltee, Tahachal, Kathmandu. Organized by the PATA Nepal Chapter, this international event will continue until June 6 (Jestha 23).
Himalayan Travel Mart 2024 Kathmandu
HTM is a premier tourism exhibition focused on Himalayan and South Asian tourism. It offers a valuable platform for networking, collaboration, and global exposure.
Promoting Regional Tourism
The mart aims to promote tourism services and destinations across South Asia, including Nepal, India, Pakistan, Bhutan, and Tibet (China). It also seeks to boost trade and business between tourism service providers from across the region.
HTM highlights the shared tourism potential of the Himalayan belt. It brings together countries that are culturally and geographically connected by the Himalayas.
Large-Scale Participation Expected
According to Suresh Bhuju, CEO of PATA Nepal Chapter, this year’s edition will host 100 international delegates from 30 countries. These include representatives from travel companies, tourism boards, and global hospitality networks.
The participants will explore new travel routes, tourism packages, and investment opportunities during the four-day event.
Event Timeline And Venue
The event will take place entirely at Hotel Soaltee, offering a single, centralized location for meetings, exhibitions, and networking.
From Jestha 20 to 23 (June 3–6), the mart will feature various activities, including:
B2B meetings
Tourism promotion exhibitions
Panel discussions
Travel workshops
Networking events
Past Editions And Progress
In 2023, the fourth edition of the mart was organized jointly at Hotel Yak & Yeti and Hotel Annapurna. Over the years, HTM has grown in size, participation, and global recognition.
Each year, it brings more countries, organizations, and stakeholders to Kathmandu. As a result, the mart has become an important platform for positioning Nepal as a gateway to Himalayan tourism.
Pre-Event Adventure Travel
This year, HTM has introduced pre-event travel experiences for foreign guests. International participants will get a chance to explore various Nepali destinations before the event begins.
They will visit:
Sauraha, Chitwan, for a jungle safari
Pokhara for lakeside and mountain views
Baglung forest trails for hiking and nature activities
Mountain regions for short treks and adventure experiences
These trips will allow foreign delegates to see Nepal’s adventure tourism products firsthand.
Post-Mart Sightseeing Plans
After the event, the organizers will offer post-mart sightseeing tours. These include trips to:
Kathmandu Valley for heritage and cultural sites
Dhulikhel for nature and panoramic views
These programs aim to offer a full tourism experience to foreign visitors.
Key Objectives Of HTM
HTM is more than a tourism fair. It serves several long-term goals for Nepal’s tourism industry. These include:
Promoting Nepal’s tourism destinations and products
Increasing visibility in global markets
Building partnerships with international companies
Encouraging investment in tourism infrastructure and services
The event also brings local and international travel professionals together. It creates opportunities for trade, learning, and innovation in tourism.
A Boost For Post-Pandemic Tourism
Nepal’s tourism industry is still recovering from the COVID-19 pandemic. Events like HTM are critical for rebuilding confidence and attracting foreign visitors.
By showcasing Nepal’s diverse travel offerings, the mart helps revitalize interest in Himalayan tourism. It also positions Nepal as a safe, unique, and rewarding destination for post-pandemic travelers.
Trade, Culture, And Sustainable Growth
HTM will not only focus on business. It will also highlight the cultural richness, natural beauty, and hospitality of Nepal and its neighbors.
Organizers believe tourism can support sustainable development. Therefore, HTM promotes eco-tourism, responsible travel, and community-based tourism initiatives.
Various stakeholders—including airlines, hotels, tour operators, government agencies, and travel media—will join hands to drive tourism growth.
A Global Spotlight On Nepal
With delegates from all over the world, HTM 2025 brings global attention to Nepal. The event gives local tourism businesses the chance to connect with international buyers.
For small businesses, it provides direct access to foreign markets. For larger companies, it creates space for investment, joint ventures, and innovation.
Each conversation at HTM brings potential for collaboration. Each visit strengthens Nepal’s place on the world tourism map.
Final Words
Himalayan Travel Mart 2025 is a milestone event for Nepal. It celebrates the region’s tourism potential and promotes it to the world.
As it begins on Tuesday at Hotel Soaltee, all eyes will be on Nepal’s ability to host, connect, and lead in Himalayan tourism. With just days to go, the excitement is building for delegates, businesses, and the tourism community at large.
For more: Himalayan Travel Mart 2024 Kathmandu
