NIC Asia Bank Customers to Enjoy Up to 15% Discount at Landmark Hotels and Resorts
25th August 2025, Kathmandu
NIC Asia Bank and Landmark Hotels and Resorts have partnered to offer exclusive discounts to the bank’s customers.
NIC Offers at Landmark Hotels and Resorts
NIC Asia Bank and Landmark Hotels and Resorts have partnered to offer exclusive discounts to the bank’s customers. This agreement gives NIC Asia Bank customers access to special offers on dining and accommodation at Landmark’s multiple locations throughout Nepal.
Discount Details and How to Redeem
Under the new agreement, NIC Asia Bank customers will receive a 10% discount on food and beverages and up to a 15% discount on accommodation. These offers are valid at Landmark Hotels and Resorts locations in major tourist and business hubs including Pokhara, Tanahun, Kathmandu, Bhairahawa, Bharatpur, and Chitwan.
To get these discounts, customers must make their payments using a NIC Asia Bank debit card, credit card, or prepaid card. Alternatively, they can pay directly using the bank’s MoBank app. This focus on digital payment channels not only simplifies the process for customers but also promotes the use of cashless transactions in the country, aligning with Nepal’s broader digital economy goals.
Promoting Digital Banking and Customer Benefits
This partnership is part of NIC Asia Bank’s ongoing strategy to provide lifestyle benefits to its customers, going beyond traditional banking services. By collaborating with a well-known hospitality brand, the bank is making its digital banking platforms more attractive and encouraging their wider adoption. For customers, this collaboration offers a compelling value proposition:
Financial Savings: Customers can enjoy significant savings on their travel and leisure expenses.
Convenience: The easy and secure payment options through cards and the MoBank app make transactions seamless.
Wider Access: The discounts are available at multiple prime locations, making travel more affordable for both domestic and international visitors.
For its part, Landmark Hotels and Resorts aims to attract a broader Nepali customer base by making its premium hospitality services more accessible and budget-friendly. This partnership is a great example of how different sectors can collaborate to create mutual benefits and support economic growth, particularly in the tourism and hospitality industries.
In conclusion, the partnership between NIC Asia Bank and Landmark Hotels and Resorts is a win-win for both companies and their customers. By offering attractive discounts through digital payment channels, the collaboration provides tangible savings for customers, fosters the growth of Nepal’s digital economy, and strengthens the relationship between the bank and its clientele.
This partnership is not a standalone event but a deliberate move by NIC Asia Bank as part of its wider strategy to become a “digital-first” and customer-centric financial institution. The bank has been at the forefront of leveraging technology to enhance the banking experience in Nepal, and collaborations with major brands like Landmark Hotels are a key component of this approach. By offering exclusive discounts and perks linked to its digital platforms (MoBank app, cards), NIC Asia differentiates itself from competitors. This strategy allows the bank to attract and retain a specific demographic of tech-savvy, young, and aspirational Nepali consumers who value convenience and lifestyle benefits. This not only drives greater adoption of digital payments but also strengthens brand loyalty, turning regular customers into active users of the bank’s ecosystem of services.
Furthermore, this collaboration illustrates a growing trend of symbiotic relationships between Nepal’s banking and hospitality sectors. The partnership provides a valuable avenue for Landmark Hotels and Resorts to tap into NIC Asia Bank’s extensive and active customer base, potentially increasing its business from domestic tourism. In return, the bank gains valuable insights into its customers’ spending habits, allowing it to tailor future products and services more effectively. This kind of cross-industry collaboration is becoming increasingly common as banks seek to move beyond traditional financial products and integrate themselves into the daily lives of their clients. It sets a precedent for how Nepal’s financial and tourism industries can work together to stimulate economic growth and enhance consumer experiences.
