11th February 2025, Kathmandu
Saigrace Pokharel, also known as Santosh Pokharel, has been named the Story Ambassador for IME Limited. He will narrate the experiences of Nepali workers around the world, sharing their stories with their families in Nepal.
Saigrace Pokharel IME Story Ambassador
Sharing Nepali Workers’ Struggles
Pokharel’s role will focus on sharing the journeys of Nepali youth who have taken their skills abroad. IME aims to highlight how these workers are not only fulfilling job obligations but are driven by their determination to succeed. Pokharel’s storytelling will showcase the hard work of Nepalis abroad, bringing their stories to a wider audience.
Expanding Nepali Stories Globally
Pokharel has earned a reputation for his ability to connect with audiences through powerful narratives. Now, as IME’s Story Ambassador, he will use his voice to share the experiences of Nepali workers worldwide. These stories will be shared through IME’s social media platforms, including YouTube, Facebook, and Instagram, allowing them to reach a global audience.
Engaging with Social Media Content
IME will leverage Pokharel’s storytelling skills on social media platforms like TikTok and Reels, creating content that resonates with young audiences. The goal is to capture the real-life experiences of Nepali workers abroad and inspire their families in Nepal. These stories will show how the daily struggles of Nepali workers contribute to their success and the well-being of their families back home.
Inspiring Nepali Families
The stories shared by Pokharel are expected to spark enthusiasm and motivation in Nepali families. Badri Katwal, General Manager at IME, stated that these narratives will help families understand the challenges their loved ones face abroad. By hearing these stories, families will feel more connected and inspired by the efforts of Nepali workers.
IME Limited’s Remittance Services
IME Limited has been a leader in providing remittance services to Nepali workers abroad for over 22 years. With over 225 IME centers in 77 districts and around 12,000 sub-agents, IME has ensured that Nepali workers’ hard-earned money reaches their families quickly and safely. Their vast network includes partnerships with banks and financial institutions.
IME Pay: A Step Toward Digital Transformation
IME has recently ventured into the digital remittance space with IME Pay, a mobile wallet service. This service enables Nepali families to receive international remittances directly to their mobile phones. IME Pay, licensed by Nepal Rastra Bank, aims to improve financial inclusion for underserved Nepali communities. By providing a digital remittance solution, IME contributes to Nepal’s Digital Nepal initiative.
Conclusion
With SaigracePokhrel’s appointment, IME continues to highlight the achievements and struggles of Nepali workers abroad. Through storytelling and innovative digital solutions like IME Pay, IME is empowering families in Nepal while contributing to the country’s digital future.
For more: Saigrace Pokharel IME Story Ambassador