9th August 2020, Kathmandu
Samsung, Nepal’s biggest and most trusted consumer electronics and smartphone brand, today announced the launch of the CurdMaestro Refrigerator, the world’s first refrigerator that will not just preserve food but also prepare it.
For generations, curd has been an essential condiment paired with varied Nepali recipes across geographies; but curd preparation is demanding. Curd Maestro™, Samsung’s innovation, is the result of the company’s deep understanding of Nepali consumers’ needs over the years and addresses the pain points of daily curd making.
Curd Maestro™ refrigerator makes it easy by enabling curd preparation in five to six hours — five hours for soft curd, six hours for thick curd. One needs to take out the container from the Curd Maestro™, add curd starter/culture in lukewarm milk and mix it well. Now put the container back in the Curd Maestro™ refrigerator. Select the Curd option as per their preference. Curd Maestro™ refrigerator does the fermentation as well as provides an ideal temperature for curd making. Curd Maestro makes curd with the same consistency each time and eliminates all the hassle of curd making in different weather conditions.
Curd Maestro™ refrigerators come with Samsung’s Smart Convertible 5 in 1 Twin Cooling technology and will be available in 253-litre & 315-litre capacities.
This Smart Convertible 5in1 Twin Cooling refrigerator comes with five modes — Normal, Extra Shopping, Vacation, Seasonal, and Home Alone. The conversion modes are not only the perfect solution to different storage needs but every mode also saves energy. Twin Cooling Plus™ is a truly independent cooling system, with separate airflows in both the fridge and freezer, preventing unpleasant smells from foods moving between the fridge and freezer.
Curd Maestro™ refrigerators are available all over Nepal from authorized distributors for Samsung consumer electronics, HIMElectronics, and TriveniByaaparPvt Ltd from August onwards. Curd Maestro Refrigerator models will be priced between NPR63990 to NPR 78990