11th May 2023, Kathmandu
Asian Paints Nepal successfully launched Colour Next 2023 that saw participation from prominent architects and interior designers including presence from Society of Nepalese Architects (SONA) and Interior Designers Association Nepal (IDEA Nepal).
Color Next by Asian Paints is an annual phenomenon that studies, global, socio-cultural and environmental trends to arrive at design directions. Through interaction with industry experts, multiple collaborative workshops and secondary research, trends relevant to the design industry are discovered.
Colour Next 2023, organized at Hyatt Regency on May 10, initiated with welcome address by Mr. Pragyan Kumar, CEO- Asian Paints Global and proceeded with brief presentation from Mr. Sireesh Rao, Regional Head- Asian Paints Global and Mr. G Gopalakrishnan, Country Head- Asian Paints Nepal that accentuated association of Asian Paints with architects and interior designers.
As highlight of the event- Mariesha Rego Dsouza, Brand Manager of Asian Paints, announced four trends for the year as:
- GOTHILICIOUS
- SLEEP SENSE
- EDGE OF FOREST
- EDGE OF FOREST
- SHROOM
and Architect Madhav Raman, introduced ‘Silver Escapade’ as Colour of the Year 2023.