Citizen Life Insurance Demonstrates Social Responsibility by Distributing Warm Clothes to Underprivileged Students in Gulmi

5th January 2026, Kathmandu

In a heartening display of community support and corporate social responsibility Citizen Life Insurance Company Limited has extended a helping hand to the student population in the hilly district of Gulmi. Through its local branch the company organized a targeted relief program to distribute essential winter clothing to 100 underprivileged and diligent students at Shree Bulm Basic School located in Isma Rural Municipality 6.

Citizen Life Insurance CSR

This initiative is particularly significant as the winter months in the high altitude regions of Nepal can be exceptionally harsh making it difficult for children from low income families to attend school comfortably. By providing these warm clothes the company is not only protecting the health of the children but also ensuring that their education remains uninterrupted by the seasonal elements.

ADDRESSING THE WINTER CHALLENGE IN RURAL NEPAL

The winter season in rural districts like Gulmi presents a unique set of challenges for the education sector. Many students walk long distances over rugged terrain to reach their schools and without adequate clothing they are highly susceptible to cold related illnesses such as pneumonia and bronchitis. The distribution of sweaters jackets and other warm apparel by Citizen Life Insurance directly addresses this vulnerability. School authorities have noted that during peak winter attendance often drops due to the lack of proper clothing. This CSR intervention acts as a vital support system helping to maintain consistent school attendance and fostering a more conducive environment for learning despite the dropping temperatures.

GRATITUDE FROM SCHOOL AUTHORITIES AND LOCAL LEADERS

The program was met with deep appreciation from the school administration and local community leaders. Principal Maya Mahat Kuvar expressed her heartfelt thanks to the insurance provider characterizing the company as a companion in times of hardship. She noted that for many of these students receiving a new warm garment is not just a physical necessity but a boost to their morale and dignity. Former school management committee chairman Bomlal Bhandari also praised the initiative stating that the company’s presence in the village felt like a warm embrace for the community. Such feedback underscores the profound impact that localized CSR activities can have on building trust between financial institutions and the general public.

INTEGRATING INSURANCE WITH COMMUNITY WELFARE

Durga Raj Dhakal the Regional Manager for Lumbini Province represented the company at the event and shared his satisfaction in serving the hardworking students of Gulmi. During his address he emphasized that Citizen Life Insurance views itself as more than just a financial service provider. He advocated for a deeper integration of insurance principles into local government planning suggesting that such a move could significantly enhance disaster preparedness and community resilience. By being physically present in remote areas and addressing immediate social needs the company is demonstrating that insurance is a socially conscious industry dedicated to the long term empowerment of vulnerable populations across Nepal.

Advertisement

BEYOND FINANCIAL SERVICES A VISION FOR SOCIAL IMPACT

Citizen Life Insurance has consistently sought to balance its business objectives with a meaningful social impact. Its CSR portfolio includes various initiatives such as blood donation drives health camps and educational support programs. The focus on students in Gulmi aligns with the company broader vision of nurturing the next generation of Nepalese citizens. By investing in the well being of children the company is essentially investing in the future of the country. This proactive approach to social development helps to humanize the insurance brand making it more accessible and relatable to people who may otherwise view financial institutions with skepticism or hesitation.

THE ROLE OF CSR IN PROMOTING FINANCIAL LITERACY

While the primary goal of the Gulmi event was the distribution of warm clothes such gatherings also serve as an informal platform for promoting financial literacy. When company officials interact with parents and teachers in rural settings they have an opportunity to explain the importance of life insurance as a safety net for families. By demonstrating their commitment to social welfare first the company builds the necessary credibility to discuss financial planning and risk management later. This organic approach to outreach is far more effective in rural Nepal than traditional advertising helping to bridge the gap between urban financial centers and remote village communities.

STRENGTHENING THE BOND BETWEEN CORPORATES AND LOCAL BODIES

The successful execution of this program in Isma Rural Municipality highlights the importance of collaboration between private companies and local government bodies. Coordination with school management committees ensures that the aid reaches the most deserving individuals. Citizen Life Insurance has expressed its intention to continue such partnerships to identify and address specific local needs in different provinces. Whether it is providing educational materials in the plains or warm clothes in the mountains the company strategy remains flexible and responsive to the diverse geographical and socio economic landscape of Nepal.

CONCLUSION AND NEXT STEPS FOR COMMUNITY SUPPORT

In conclusion the distribution of warm clothes to 100 students in Gulmi by Citizen Life Insurance is a commendable act of kindness and responsibility. It provides immediate relief to children in need while reinforcing the company image as a socially accountable institution. As the winter continues the company encourages other corporate entities to join in supporting rural education and health initiatives. For the residents of Isma Rural Municipality this gesture will be remembered as a significant contribution to their children welfare. The company looks forward to expanding its reach to other remote districts in the coming months.

For More: Citizen Life Insurance CSR