29th August 2025, Kathmandu
NIC Asia Bank, one of Nepal’s leading financial institutions, has entered into a strategic agreement with CP Hospital Pvt. Ltd. in Dhangadhi, Kailali, to provide exclusive healthcare benefits for its extensive customer base.
NIC Asia Discount at CP Hospital
This partnership, which offers discounts of up to 20% on a wide range of medical services, is a significant development in the financial services sector. It highlights a growing trend where banks are moving beyond traditional banking products to offer value-added services, thereby enhancing customer loyalty while simultaneously promoting the adoption of digital payments.
Enhancing Healthcare Accessibility in Far-Western Nepal
The collaboration is particularly important for the residents of Dhangadhi and the surrounding regions in Far-Western Nepal. By providing substantial discounts on essential medical services, NIC Asia Bank is directly addressing the financial barriers that often hinder access to quality healthcare. The partnership is comprehensive, covering a broad spectrum of services at CP Hospital, ensuring that customers can benefit from the discount for various medical needs, from routine check-ups to critical care.
The discounted services include:
Outpatient Department (OPD) Consultations: Making initial doctor visits more affordable, which encourages early diagnosis and preventive care.
Pathology and Diagnostic Services: Including X-Ray, Ultrasound (USG), Endoscopy, and Colonoscopy, which are crucial for accurate diagnoses. The discount on CT Scan services is especially valuable, as these are often among the most expensive diagnostic tests.
Inpatient Services: The agreement covers a discount on various types of hospital beds, from normal beds to specialized HDU/ICU beds and even air-conditioned cabins, providing financial relief during hospitalization.
Surgical and Pharmaceutical Needs: The discounts extend to both surgery and medicines, providing a holistic approach to patient care and helping to reduce the overall cost of treatment.
This wide-ranging coverage ensures that customers receive tangible financial benefits, making it easier for them to prioritize their health and seek timely medical assistance without the burden of high costs.
The Vision for a Digital and Cashless Economy
A key element of this partnership, and a central pillar of NIC Asia Bank’s strategy, is the promotion of digital payments. To avail of the up to 20% discount, customers are required to make payments using one of the bank’s digital channels. This includes debit cards, credit cards, prepaid cards, or the MoBank mobile application. This requirement serves a dual purpose: it offers an attractive incentive for customers to embrace digital transactions, and it aligns with the bank’s vision of fostering a cashless economy in Nepal.
The benefits of this shift are manifold for both the bank and the country. Digital payments are more efficient, secure, and transparent than cash transactions. For the bank, it reduces the operational costs associated with handling physical cash. For the customers, it offers the convenience of making payments anytime, anywhere, directly from their smartphones or cards, without the need to carry large sums of money. In the healthcare sector, digital payments can streamline billing and record-keeping, leading to greater efficiency for hospitals. NIC Asia Bank has been at the forefront of this digital transformation, as evidenced by its aggressive rollout of digital products and its extensive network of merchant partnerships, making it a pioneer in this space.
A Broader Strategic Trend in Nepal’s Banking Sector
This agreement with CP Hospital is not an isolated event. It is part of a broader, well-defined strategy by NIC Asia Bank to build a vast ecosystem of partnerships across various sectors. The search results confirm this, showing similar partnerships with numerous other hospitals across the country, including Annapurna Neuro Hospital, Bhaktapur International Hospital, and Om Hospital. While the discount rates and services may vary, the underlying vision remains consistent: to provide non-financial, value-added services that differentiate the bank in a competitive market.
This trend is also visible in other banks in Nepal, as financial institutions are recognizing that customer loyalty is no longer built solely on interest rates or traditional banking services. Instead, it is built on convenience, value, and an understanding of the customer’s lifestyle. By partnering with hotels, restaurants, and now a growing number of healthcare providers, banks are making their services more integrated into the daily lives of their customers. For NIC Asia Bank, this strategy has been highly effective in strengthening its brand image as a customer-friendly and innovative institution.
Conclusion
The agreement between NIC Asia Bank and CP Hospital is a landmark move that brings significant benefits to all parties involved. For customers, it offers crucial financial relief on essential healthcare services, promoting better health outcomes and peace of mind. For CP Hospital, it provides a powerful incentive for NIC Asia Bank’s large customer base to choose its services, potentially leading to increased patient flow and revenue. And for NIC Asia Bank, it is a key step in fulfilling its strategic vision of promoting a cashless economy and reinforcing its reputation as an innovative, customer-centric institution. This collaboration serves as a perfect example of how strategic partnerships can create a powerful synergy between the financial and healthcare sectors, providing real value and contributing to a more modern and digitally-enabled society in Nepal.
For More: NIC Asia Discount at CP Hospital