SEO Lead Position

30th October 2023, Kathmandu

“Unlock Your SEO Potential: Join Us as an SEO Lead at Daraz Kaymu Pvt. Ltd. in Kathmandu, Nepal (Full-Time)”

Position: SEO Lead
Employment: Full Time
Company: Daraz Kaymu Pvt. Ltd.
Department: Marketing
Working Experience: 4-5 Years
Location: Kathmandu, Nepal

Apply link, Click Here

About Daraz:

Daraz, founded in 2015, stands as South Asia’s foremost e-commerce platform across Pakistan, Bangladesh, Sri Lanka, Nepal, and Myanmar. It empowers over 100,000 active sellers with cutting-edge marketplace technology to reach the fast-growing consumer base in a region of 500 million people. With the efficiency of Daraz Express and Daraz Pay, it leads the digitalized logistics and payments infrastructure in its markets. Daraz aspires to serve 100 million customers and businesses by 2030, championing South Asia’s growth.

Job Descriptions:

  • Develop, implement & enhance regional SEO roadmap tailored to local market needs.
  • Support strategy, planning, and analysis for on-site and off-site SEO campaigns.
  • Create and manage SEO-driven content plans for both evergreen and timely content.
  • Monitor and report on traffic and rankings, analyzing data to inform strategies.
  • Review technical SEO issues and recommend fixes to the product team.
  • Optimize website content, catalog pages, and campaign pages in English & local languages.
  • Optimize on-site content, including titles, meta descriptions, internal links, and more.
  • Collect data and report on traffic, rankings, and other SEO aspects weekly.
  • Collaborate with cross-functional teams to align SEO efforts.
  • Work with Commercial teams to improve keywords contributing to business growth.
  • Stay updated on current SEO trends and search engine guidelines.
  • Manage ASO (App Store Optimization) and update content, creatives, and DVC for campaigns.
  • Create and manage Campaign MCP pages, updating creatives, contents, and data pools.
  • Lead a team of local SEO content writers.

Requirements:

  • Bachelor’s degree with a minimum of 3-5 years of SEO experience.
  • Proficiency in analytics tools like Google Analytics and Search Console.
  • Hands-on knowledge of ASO (App Store Optimization).
  • Proficiency in performing technical website audits.
  • Proficiency in documenting recommendations for optimization.
  • Proficiency in Creating/Optimizing Content for SEO.
  • Proficiency in using SEO tools like Keyword Planner, Ahrefs, Screaming Frog, MOZ, etc.
  • Proficiency in SEO and website performance reporting.
  • Strong SEO knowledge and the desire to continually research and extend your expertise in this field.

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