LinkedIn has 300 million registered users and more than 200 million active users, making it the most extensive professional/business networking site.LinkedIn is recognized as an excellent way of staying in touch with industry professionals and making new business connections to further your career.
One of the most effective ways to build a compelling online profile in your niche is to become an authority on your subject on the leading social and business networking websites.
By using LinkedIn, you can:
Increase your online visibility in your particular niche.
Connect to new business contacts
Gain backlinks from your profile page
Connect with lost business contacts
Display recommendations to people visiting your profile
We suggest spending some time setting up your profile page and keeping it professional and focused on your niche.
By doing this, your profile will attract people interested in your core business and will, therefore, be more effective. You will also find that if set up correctly, LinkedIn can be a good source of business leads.
It is imperative to also show some recommendations on your profile as these will boost your credibility and increase the chances of someone contacting you.
LinkedIn also helps with the job search. It will show the job listing that is relevant to you based on the details mentioned in your profile.
LinkedIn also keeps you updated with all the new activities and developments happening in your industry. By connecting with people working in the same industry you will be able to share insights and learn from your peers.