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13th December 2022, Kathmandu

CleverTap, the World’s #1 Retention Cloud, today announced the appointment of Samer Saad as the Regional Sales Director for its META Region. I will be based out of Dubai.

Samer has over a decade of experience in building and scaling sales teams across the MEA region. He joins from Appsflyer, where he was the Regional Manager for the MEA region and has led partnership sales and agency roles across Criteo and Yahoo! As CleverTap increases its focus into the META Region, it has ensured the local presence of all sub-functions that are needed locally to scale the business, and Samer will lead the mandate to scale the growth charter.

“We are all excited to have Samer onboard! With 120+ existing customers in the region, we have a robust foundation to further scale in the region. I am confident that Samer will help us embark on the next phase of our growth journey in the META region,” said Vikrant Chowdhary, Chief Growth Officer, CleverTap.

“I am thrilled to join CleverTap as it has emerged as the global leader in the retention cloud category. The SaaS industry is one of the most promising across the world, and I am looking forward to being a part of the CleverTap journey, in becoming the preferred retention cloud partner for all digital native brands in the META region,” said Samer Saad, Regional Sales Director, META, CleverTap.

About CleverTap

CleverTap is the World’s #1 Retention Cloud that helps app-first brands personalize and optimize all consumer touch points to improve user engagement, retention, and lifetime value. It’s the only solution built to address the needs of retention and growth teams, with audience analytics, deep segmentation, multi-channel engagement, product recommendations, and automation in one unified product.

The platform is powered by TesseractDB(TM) – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

CleverTap is trusted by 1500 customers, including Gojek, ShopX, Electronic Arts, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

Backed by leading investors such as Sequoia India, Tiger Global, Accel, and CDPQ, the company is headquartered in Mountain View, California, with presence in San Francisco, New York, Sao Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Singapore, and Jakarta. For more information, visit or follow us on LinkedIn and Twitter.

Forward-Looking Statements

Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.

Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, the impact of the pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements.

CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness, or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies are liable to anyone for any decision made or action taken in conjunction

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Mina Aryal is a Nepali tech journalist and media expert. She is currently the chief editor of ICT Frame, a leading online tech media outlet in Nepal that covers topics such as technology, business, and entrepreneurship. Aryal has been involved in the field of tech journalism for over a decade and has covered various topics such as internet governance, cybersecurity, e-commerce, and startup ecosystems. She has also been involved in organizing and promoting tech events in Nepal to bring together tech enthusiasts, entrepreneurs, and investors to discuss and collaborate on various topics related to the tech industry. Aryal is considered one of the most influential tech journalists in Nepal and has been recognized for her contributions to the field.


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