FORD Nepal Conducted Event Promoting off-roading Culture in Nepal

GO Automobiles Private Limited
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1st November 2021, Kathmandu

FORD Nepal conducted 4×4 off to nuwakot event promoting internal tourism and off-roading culture in Nepal

GO Automobiles Pvt. Ltd successfully conducted the “OFF TO NUWAKOT” 4×4 event marked as its customer engagement program with a motive of internal tourism promotion and development of OFF_ROADING culture in Nepal.

  • OFF TO NUWAKOT is a 4×4 event with a major objective of internal tourism promotion along with uplifting the idea of an expedition
  • It is a one-day family event, a short getaway from Kathmandu valley, yet it is one of Nepal’s ancient and historical grounds.
  • The rally is conducted via the TOKHA-SHIVAPURI route, which is one of the most scenic passes by with forest area and vegetation along with ancient cultural villages during the drive
  • The event is a part of a customer engagement program focusing on demonstrating 4×4 ranges lifestyle trucks of FORD.

NUWAKOT, at an elevation of 900 m, the ancient citadel stands proud as if untouched by changing times amid the quaint Nuwakot Bazaar.

While the interior of the durbar suffered some damage during the recent earthquake on 25th April 2015, the buildings are still intact, and a tour of the premises is still possible. Reconstruction efforts are underway to conserve the heritage site that played a pivotal role in shaping the history of modern Nepal.

The durbar is still an undiscovered treasure, despite its historical and cultural significance. The seven-story pal­ace fortress was built during the reign of Prithvi Narayan Shah in the 18th century.

It shows little evidence of the attacks by Malla and later Chinese forces.

The idea of OFF TO NUWAKOT is to emphasize the culture of exploration and travel along with the demonstration of FORD lifestyle Trucks which is one of the drives you must have in your garage for the expedition purpose.

With approx… 40 participants, FORD is making its way to the historic lands of nuwakot with several activities in between, such as jungle excursion, zip line, and site-seeing.

The event ended after visiting NUWA ESTATE FARM, which promotes sustainable coffee farming in Nuwakot.

About Ford Nepal representative, “the idea of 4×4 event comes along with market development and promotion of FORD adventure vehicles i.e. FORD RANGER, FORD RANGER RAPTOR and new line up FORD EVEREST. All these capable ranges are from Thailand and known for the performance and capabilities.”

FORD NEPAL conducts several expeditions every year as a part of their adventure event. In the past day, successful events such as DRIVE TO MANANG, DRIVE TO LO-MANG THANG, and MUSTANG ADVENTURES are the benchmark for adventure events in Nepal.

Nepal is a beautiful country with variations in landscapes and the preferable destination for international tourists. We here at FORD NEPAL magnify the same with our events and contribute to Nepal’s tourism sector.


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